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Added: 2nd September 2008
Review: I expected more from red to pink! But I was pleasantly surprised! Moreover it is a colour which keeps the better! I was very satisfied by this color! -Princess_Strawberry_Ice-

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Added: 2nd September 2008
Review: This hair dye is really good lovely shade of pinky purple and as it washes out the pink comes through and is really nice. -Pinkvix-

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Added: 22nd July 2007
Review: I liked this dye very much. I used it on the whole head, and I just couldn't stop staring at myself, because I loved the sahde so much. It does stain a little in the beginning, but the stains wash out easily, so it's not a problem ^^. And it fades to a lovely shade of reddish pink. It also makes a pretty color, mixed with Atlantic Blue! -Marta-

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Added: 1st July 2007
Review: I used this dye for almost a year and a half for my whole head and it delivers! It does stain your surrondings and fingers if it gets in contact with them so be prepared with lots of towels and take your time. I have always used Directions due to it being sold nearby, and when I first used "Flamingo Pink" it was incredibly (almost glow-in-the-dark) vibrant but I found faded alot quicker, using this, it washes out to the colour of the flamingo pink and lasts a LOT lot longer than it. I love this colour, but be warned, now that Lily Allen has pink hair - its lost its cool! I changed to blue!! -Cat-

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Added: 3rd August 2007
Review: The shade is fantastic pretty much the same colour as you see on the site when applied over bleached hair. It looks really cool as it fades out too, you get lots of shades from pink to purplely pink and brilliant looking blonde highlights - Having tried lots of Directions colours this one is by far my favourite! It does wash out faster (in about 12 washes) than the Manic Panic dyes so it a good one to try if you are not sure but feel like being brave (^_^) -Jill-

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Added: 31st March 2007
Review: Applied on slightly yellow-y bleached hair, this came out amazingly vibrant, very much like sfx atomic pink - just slightly more muted. It held with remarkable effort - after 4 weeks I had barely any fading, and it clung to my hair better than I had expected. As with any bright colour though, I would recommend covering any white areas in the bathroom - it can get a tad, well, pink! -Claire-